Q1 25 PLAYBOOK

1. If you could go back to your first day at Hydreight and give yourself one piece of advice, what would it be?

Don’t get caught up in the app features, it’s set for you to get going. You can worry about the specific things as time goes on. You are your biggest roadblock.

Get your first shipment and go! I did straight up hydration first and then added things in with time, now I have an extensive ‘menu’ but it didn’t happen overnight.

2. If Hydreight had a “Hall of Fame,” what achievement would get you inducted?

Membership Master 😂

I truly feel that it is my membership ‘program’ I created that has helped my business maintain its success and grow. Most people want this service on a monthly routine, so find something that you can thank them for coming back to you for.

3. What’s your “pump-up” song before seeing a client or handling a busy day?

Right now…Pink Pony Club, Chapell Roan & Abracadabra, Lady Gaga

4. What’s the wildest place you’ve ever done an IV drip?

Oh FUN! Pool side for sure!

5. What’s your “secret weapon” for turning a first-time client into a loyal, repeat customer?

Getting them on my digital loyalty club program. I have two ‘cards’ they save in their wallet app. One is for infusions and the other is for injections. They get a ‘punch’ on the card for each they do and each one earns them a discount/freebie when it’s filled.
+ Follow up text the next day post infusion.
+ Asking for their testimonials and review after they say how great they are feeling post service.
+ As well as sharing my membership program with them. I have monthly, bi-weekly and weekly membership programs that give them a certain percentage off as well as referral credits and monthly perks. For instance, the month of March all members receive the Myers’ infusion for $100.

6. What’s one small daily habit that makes a BIG difference in your success?

Post to my social media daily! Thank goodness for being able to schedule posts. I do this each week for the entire week. As well as being proof of my product. If I’m trying to get others to do this, why would they if I am not? So I don’t only share my clients when they allow me to do so, but I show my own personal things too

7. What’s been your most “OMG I can’t believe this is my job” moment since working with Hydreight?

Each time I print a paycheck really. Like I remember busting my butt in the hospital to get $1,000 in two weeks of work! I get to finally do something I truly love each and everyday, and I get paid for it?! (that was a pinch me emoji 😅)

8. If I had to pick one thing to focus on that would skyrocket my business in the next 90 days, what would it be?

Aesthetics, I dove in last summer, but I know I can do more. I want to do more in this area.

9. What’s the one marketing hack or business trick that made you go, "Wow, why didn’t I do this sooner?

Collaboration with other BA’s - we all want success

10. What’s the biggest mindset shift you had to make to go from just getting by to thriving in this business?

You won’t be for everyone and that is ok, you are here for your people that need you. Don’t be available for everyone. Be you and stay true to that.

11. What’s the best piece of advice you ever got from another successful person in this industry?

Go ALL in! If you want something and it’s not on the platform, ask!

12. When you hit a rough patch, what keeps you pushing forward instead of giving up?

I had this thought on a ‘slow’ day when I ‘just’ had injections. Starbucks made its way with $15 sales, I can too! Just because your client may ‘just’ come in for a $15 B12 injection doesn’t mean you aren’t successful, that $15 adds up and then more people come through wanting it too. Before you know it your door is revolving and you have steady flow and that is what matters.

🌟 Platform Spotlight: Amanda at the Merz Summit 🌟

This past weekend (5/2-5/4), our platform proudly sent Amanda Trader to represent us at the prestigious Merz Summit—our very first vendor opportunity! Thanks to Merz for the complimentary ticket, Amanda was able to dive into top-tier aesthetic education, earn valuable credits, and expand her offerings.

More than that, she set the perfect tone for what it looks like to show up, stand out, and elevate not just her own business—but the entire platform. Her professionalism, curiosity, and drive to connect made her an ideal ambassador, and a clear example of the kind of talent we’re proud to back.

This is just the beginning. Who’s next? 👀

Modern Hydration IV Therapy & Wellness

Susan is making waves with not one, but two well-crafted radio ads that hit all the right notes. Designed to reach busy listeners on the go, these ads are a masterclass in how to capture attention fast—and keep it.

- Tight messaging – Each ad delivers a clear, concise call-to-action that sticks

- Strategic targeting – She knows her audience and speaks directly to their needs

- Professional delivery – The tone is confident, relatable, and perfectly paced for radio

- Repetition without redundancy – Two ads, one unified message, reinforced in a way that builds recognition and trust

Whether you're just getting started with local media or looking to refresh your outreach strategy, Susan’s approach is proof that audio still has serious power when done right.

Infinity Drip & Wellness

This ad from Melissa at Infinity Drip & Wellness is a prime example of how to effectively communicate your brand’s value in under two minutes. It’s clear, compelling, and customer-focused—exactly what works.

Why this video stands out:

- Clear value proposition – Viewers instantly understand what’s offered and why it matters
- Authenticity – Melissa speaks with genuine passion, building trust from the first frame
- Client-centered message – The focus is on the transformation for the client, not just the features
- Professional visuals and tone – Clean, confident, and credible

Melissa shows exactly how to turn a wellness service into a must-have experience. This is a smart, effective blueprint for anyone looking to elevate their messaging and connect with their audience on a deeper level.

Well done, Melissa. This is how you market with purpose.

Hydrate Me Mobile IV

When no one would drive 20 minutes to help her dehydrated aunt, seasoned RN Amy Green said, “Fine, I’ll do it myself.” What started as a personal need in rural Louisiana became Hydrate Me Mobile IV—a booming business built on grit, compassion, and clever branding. Discover how Amy navigated red tape, nailed her marketing (and learned what not to do), and turned an hour-long IV appointment into a platform for life-changing wellness education. Her story is proof that passion plus purpose equals power.

Read how Amy built her dream mobile IV biz from the ground up.

True north

True North Health

Michelle

A best practice or strategy that’s working for you

I have found that connections and conversations have been the biggest contributor to building trust with people/clients. Being kind, caring, and sharing knowledge builds lasting relationships and can create an environment where you are seen as a trusted advisor.

A quote or words of wisdom for others just starting out

Stay consistent and put in the work - even when it feels like it isn’t making a difference. Building a business is a slow process and takes a lot of time. Start small with a core offering and expand as you grow.

Why you joined Hydreight and what this journey means to you

My journey began with 2 challenges - one personal and one professional. The company I was working for was bought by another company and I was handed a huge pay cut and put in a job that I did not like. I started soul searching and interviewing for other jobs and nothing got me excited. My personal journey began with perimenopause struggles and not feeling heard by health care providers that I trusted and looked to for help. Both of these challenges led me to find opportunity within Hydreight to help others in my situation (through education, coaching, and supportive supplementation).

Be Limitless Mobile IV Rejuvenation

Brigid

A best practice or strategy that’s working for you

I think what is working are two things that light me up: sharing my why and connecting with our amazing community! Preventative care is so close to my heart—it’s about empowering people to feel their best, stay energized, and thrive in their busy lives. Whether it’s through Energy Drip for focus or our Beast drip for gym warriors, I love helping people prioritize wellness before they’re running on empty. Sharing that passion feels like it’s resonating, and I’m so grateful to see clients light up when they get it!

The other game-changer has been getting out in the community. Building relationships has opened doors I never imagined! I’m beyond thrilled about a massive partnership blooming with a local gym—it’s one of the biggest in town, and it all started with genuine conversations and showing up. From hosting group IV sessions for their coaches to brainstorming ways to bring wellness to their members, it’s been such a ride, and we’re just getting started!

Oh, and I have to share a fun win—I was recently featured in our local newspaper, which was such a cool moment! You can check out the article below. It’s wild to see this journey in print, and it’s a reminder of how far passion and community can take you!

CHECK OUT THE ARTICLE HERE!

East Coast Hydration

Jennifer

Why you joined Hydreight and what this journey means to you

I love making people feel and look great but the reason I joined hydreight was the opportunity to help people. My daughter has POTS. And that started me down the path of looking for ways to help. That led me to Hydration! In doing that I discovered a world that as a nurse I didn't know alot about and I found hydreight! I am so thankful for finding hydreight! It was easy to join and low overhead but incredible margins to grow!

Inner Bloom

Becca

A best practice or strategy that's working for you
Finding my target audiences and contacting as many of those people as possible as well as networking groups.

Why you joined Hydreight and what this journey means to you
I had been thinking of opening an infusion business for some time, but didn’t know where to begin between a medical director, pharmacy, and insurance. Then I found Hydreight. It is a great introduction to how to start one with having the backing of a company that isn’t making you reinvent the wheel.

HEAL CONFERENCE 2025

"Heal Conference was unbelievable! From the education, the collaboration and encouragement... I cant say enough. If you have not joined AIVA yet, do it now! They are an amazing resource to help you grow. I had the privilege of having conversations with David Light, Jeff Cohen, Dr Rallis and so many more who helped guide me on the direction I wont to GROW.... priceless!

My biggest "take away" is that fear is a liar! Its time to stop saying "what if" and start saying LETS DO IT! There were hundreds of healthcare providers in one building who were not there to learn how to "fix people" but were there to learn how to create an environment for our patients to heal and to learn how to bring the art of healing back along side the science of healing.

Everyone who is new here, step out in faith, step up your game plan, have faith in yourself and JUST DO IT!"

- Sara Rice , Rejuvenate IV Therapy & Holistic Wellness